The Lighthouse
The vast majority of drivers’ complaints are related to lack of information at point of sale,
poor pricing guidance and the overall complexity of payment process.
On the other hand, charge point operators and emobility providers struggle to make a sustainable
business model out of charging sessions alone.
Our solutions tackle both ends - drivers are better guided at point of sale and charge point
operators are able to monetize hubs in more colourful ways.
Drivers can benefit from the convenience and guidance of screens and charging providers can
explore new business models with location and advertising partners.
Ideal for locations with multiple connectors
+ Handles comfortably up to 12 connectors
+ Ad-hoc payment capabilities´
+ Start/stop charging session
+ Customer feedback/experience rating
+ Product placement capabilities
+ Advertising
+ Pricing, SoC & eMSPs availability information
Ideal for smaller locations
+ Handles comfortably up to 4 connectors
+ Ad-hoc payment capabilities
+ Start/stop charging session
+ Customer feedback/experience rating
+ Product placement capabilities
+ Advertising
+ Pricing, SoC & eMSPs availability information
Ideal for digital signage at point of sale
+ Available in multiple sizes (32", 43" and 55”)
+ Customer guidance at point of sale
+ Product placement capabilities
+ Advertising
+ Pricing, SoC & eMSPs availability information
The Lighthouse portfolio enables streamlining customer journey by utilizing displays to connect brands and offers to drivers at point of sale, collect instant feedback and provide information about services available at charging hubs.
When asked to rate how frustrating it is when a business requires you to install a mobile app to use a product, more than 60% of the respondents answer "very" or "extremely frustrating". *
Delve into new waters beyond charging and explore promotional opportunities.
Gain considerable savings in reduced stickers costs and communicate effectively and digitally with drivers, allowing additional savings in customer support costs.
wecare@farol.it
* Heady.io: Market Study: Mobile Customer Experience Issues Highlight, 2021
